Puneet Jain
27 November 2009
Reliance Communications today initiated a radical move in the Indian telecom industry by making SMS’s more affordable to all mobile customers in India. Reliance Mobile customers can avail of two revolutionary SMS tariff plans:- One Paisa Per SMS
- 500 SMSes @ Re. 1 Per Day
The new SMS tariff plans are add-on plans and are applicable for all Reliance Mobile customers irrespective of CDMA or GSM network as well as prepaid and postpaid customers.
“Like our earlier Simply Reliance offerings of Local, STD and Roaming calls at 50p/min and 1p/sec from any Reliance mobile to any phone on any network, yet to be matched by any competitive offering. With this best in the industry initiative, we offer significant value not only to our existing 9 Crore CDMA and GSM customers, but are also aimed at gaining new acquisitions from high SMS usage groups of the GSM community such as young professionals and the youth across India”, he added.
Pre-Paid SMS Plans
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Post-Paid SMS Plans
| Name | Rental (Rs /mth) | Benefits |
|---|---|---|
| SMS1P | 11 | Send local/ national SMS to any phone at 1 paisa/ SMS only. |
| SMS15000 | 25 | 15000 (i.e worth Rs 150) local/national SMS free and after free SMS you can send local/ national SMS to any phone at 1paise/ SMS only. |
All Reliance Mobile customers, regardless of the tariff plans they have for voice and data services, can avail of the 1p/SMS plan by subscribing to a Standard Tariff Voucher of Rs. 11 per month. Or the unlimited SMS plan can be subscribed to by Reliance Mobile customers on a daily deduction of Re. 1 per day from their prepaid balance.
The tariffs are applicable for non-commercial use only. To prevent these attractive SMS tariffs being misused by telemarketers a fair usage cap of 15000 SMS’s / month is applicable on the Unlimited SMS plan. As per TRAI performance indicators, an average customer sends 25 SMS’s per month and is 600 times more than the average usage for the month. Customers using these tariff plans for commercial use would be immediately disconnected.
Earlier last month, Reliance Mobile took the lead in unveiling India’s most affordable tariff plan SIMPLY RELIANCE at a uniform rate of 50p/min for Local, STD and Roaming calls followed by uniform calling rates of 1p/sec for Local, STD and Roaming calls. Based on the usage patterns, Reliance Mobile customers can also opt for unlimited calling plans of Rs. 1 per/3 mins call for local, STD and Roaming calls.
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