The Telecom Regulatory Authority of India (TRAI) had issued “The Telecom Commercial Communications Customer Preference Regulations, 2010” on 1st December 2010. Having regard to security audit of the website to be created for the purpose of these regulations and other processes involved, the principal regulations were amended on 14th December, 2010 and subsequently amended on 28th December 2010. As per these amendments, the telemarketer’s registration had to start from 15th January, 2011 and other operational provisions were required to be implemented from 1st February, 2011. However TRAI recently issued “The Telecom Commercial Communications Customer Preference (Third Amendment) Regulations, 2011”, according to which 1st March is the date which is fixed for operationalization of this regulation. Though its delay but Customer preference registrations will begin from 10th February 2011.
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