Tata DOCOMO is one Telecom Operator in India which constantly tries to bring in something new for its subscribers. The newest thing that Tata DOCOMO will be offering its subscribers is the Free Talk time for watching advertisements. Yes, you read that right, Tata DOCOMO has become the first operator to launch the mobile advertising application for its GSM and CDMA customers. Tata DOCOMO claims that the ads would be non-obtrusive and personalized.
The name of this unique mobile advertising service platform – GET (GetEasyTalktime). It is in partnership with mAdcall Pvt Ltd. GET allows mobile users to choose when or where they want to view a video commercial on their phone, and get gratified with one free voice minute for local or national calling to landlines or mobiles for each advertisement that they choose to view.
Users of this service will not incur any data usage charges while using Tata Docomo 2G or 3G connection. It works while using Wi-Fi as well. The advertisement will play on the handset without buffering on 2G, 3G or CDMA network. Users will be instantly rewarded with one minute of local or national talk-time for each advertisement viewed.
To activate ‘GET’, Tata DOCOMO users using data enabled handsets can send an SMS with keyword “GET” to 52323 or by giving a missed call to 52323 post which a download link is sent to the customer through SMS, which needs to be clicked upon to download GET. The app is currently available on Android and Symbian and will soon be available on Windows Phone platform.
Watch how GET works in the video below