We had recently seen reports suggesting that some of our well-known Indian manufacturers would soon be entering the Windows Phone segment. Confirming these reports nearly three companies have revealed their plans.
According to sources, as many as three Indian smartphone companies would be starting their journeys in the Windows Phone industry by the end of the first half of 2014. The three companies to lead are Karbonn, which is said to launch Android and Windows dual boot devices, and Lava and Xolo.
Interestingly, most of the Windows Phone devices from these companies would start the price range of Rs. 6000 and may go up to Rs. 12000. This could be convincing factor for users to jump to the Windows Phone bandwagon. However given the pricing, we cannot expect any high end specs but more of entry to mid-range devices.
Confirming their venture, Karbonn Managing Director Pradeep Jain said, “We will come out with four devices with Windows-based operating system by the end of May or starting of June in the price range of 6,000-12,000”
Similarly, Hari Om Rai, CEO, Lava International said, “A series of Windows-based phones will be launched under the Lava brand by July. These will be priced in the range of Rs 6,500-8,500. We expect the Windows-based phones to represent 8-10% volume of Lava smartphones starting July-August time- frame.”