While Android has a stronghold over the smartphone market, owing to their features, the iPads were more dominant compared to Android tablets. However, last year this scenario has turned around.
According to market statistics revealed by Gartner, Android tablets, for the first time in 2013, have had more sales globally compared to the Apple iPads. Not just that, the number of Android tablets shipped in 2013, was more than double that of the Apple iPad. As many as 121 million Android tablets were sold in 2013 compared to Apple’s 70.4 million iPads.
Android tablets had a sudden surge last year, with the platform now occupying 61.9 percent of the market share compared to last year’s mere 40 percent. iOS and Windows accounted for the remaining 36 percent and 2.1 percent respectively. It’s quite obvious that the ultra-low-priced Android tablets like Nexus 7 have helped the platform to grow rapidly.
Speaking about the recent change in trends, Roberta Cozza, research director, Gartner, said, “In 2013, tablets became a mainstream phenomenon, with a vast choice of Android-based tablets being within the budget of mainstream consumers while still offering adequate specifications.”