BSNL has been working hard to resurface in the clout stuffed by private telecom operators. Now the company has tied up with the popular local vendor Micromax.
Micromax has announced its partnership with BSNL to offer data and other benefits. The services would be available to all Micromax devices including feature phone, smartphones tablets and dongles. The benefits include free data of up to 2GB per quarter, 500 minutes of free (on net) voice calls per quarter for 12 months and other freebies.
Speaking about the partnership, Vineet Taneja, Chief Executive Office, Micromax, said, “At Micromax, it has been our constant endeavour to understand the Indian consumers and come up with products and services which act as a solution for their needs. We are delighted to partner with BSNL, as this collaboration will be an excellent unification of BSNL’s offerings and Micromax’s design capability thus enabling millions of Indian consumers to enjoy seamless connectivity through data usage, affordable call rates and other VAS services. This partnership will further provide a major boost to better connectivity and internet adoption as BSNL’s pan-India network coupled with our innovative devices, backed by a strong channel and retail presence which will take these offerings across length and breadth of the country.”