Videcon launched its mobile services in Mumbai

Mihir Patil

08 April 2010

Videocon today launched their much awaited service in Mumbai as a part of "100 cities in 100 days" campaign.Videocon,which is banking on their tag line "Dhamake ka signal" is actually using the infrastructure of the oldest private telecom player in Mumbai LOOP Mobile until their network is ready.

Following are the details:
Sim cost- 49/-
Validity- Lifetime
Talk Value- 5

There are 3 First Recharge Coupons(FRC's) available right now.
FRC 31 offers all Local & STD calls at 1 paise/sec with a validity of 365 days
FRC 61 offers all Local & STD calls at 1 paise/sec with a talktime of Rs.61 and validity of 365 days.
FRC 101 offers all Local & STD calls at 1 paise/sec with a talktime of Rs.120 and validity of 365 days.

There exists a single Standard Tariff Voucher(STV) right now.
STV 28 offers all Local & STD calls at 1 paise/sec with a talktime of Rs.25 and validity of 365 days.

Local and National sms's are charged at Rs.1 and Rs.1.5 respectively.

There's nothing great in this offer.Videocon should have focussed more on giving path breaking offers to lure customers instead of just focussing on the network.This offer wont fetch more customers as the sms charges are high and nowadays every provider is providing all local and std calls at 1 paise/sec.

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