Muzicall and IMImobile entered into strategic partnership

VAS

muzicall-imimobileMuzicall, one of the provider of Ringback Tone (RBT) services in Europe, has announced a new strategic partnership with IMImobile. Muzicall and IMImobile will join forces to foster new Ringback Tone business opportunities and accelerate the growth of RBT consumer services throughout Europe. The partnership will draw upon the two companies’ expertise to provide a fully managed service to mobile operators through a mix of innovative technology and marketing. The aim will be to maximise consumer adoption as well as facilitate improved discovery through new channels such as enabling off-deck sales of Ringback Tones.

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Netcore launches MyToday, India's Biggest SMS SuperStore

VAS

mytoday-sms-storeNetcore, the company behind MyToday Free SMS alerts today announced the launch of India's Biggest SMS SuperStore. There are about 200 SMS Channels for the users to choose from. Unlike, MyToday's Free SMS Alerts these premium channels are completely ad free.The price of these premium channels is as low as  Rs. 5/month.

The Premium SMS channels are divided into various categories like  News, Astrology, Bollywood, Sports, Health, Business, Jokes etc. As a promotional offer MyToday SMS SuperStore is offering 30 Free Credits worth Rs. 30. To get these Free Credits SMS 'PAL' TO 09212-012345

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IMImobile launches 'Cell Shakti' for Rural India

VAS

imimobileIMImobile has launched “Cell Shakti”, a specialized mobile VAS offering for Rural India. Cell Shakti helps overcome the information constraints of rural India and strives to contribute towards empowering people with the right tools on the mobile device thus enabling them to make informed decisions.  It provides information primarily on IVR based services which include Weather Info, Health Care, Mandi Bhav, Educational Info and Information . for the benefit of the rural mass in India.

As of now this service is available only for Airtel (Andhra Pradesh) subscribers at a charge of Re. 1 per day. Airtel (Andhra Pradesh )Subscribers can call 52345006 to subscribe to Cell Shakti. User can also listen to the live updates in Telugu on their mobile by dialing 52345006.

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vRock Mobile bags exclusive “Mobile Rights” for the Asia Cup

VAS

vrock-mobile-logovRock Mobile Communication has bagged the mobile rights for the  Asia Cup Cricket Tournament scheduled to take place in Sri Lanka from June 15th to June 24th 2010, comprising seven international one day cricket matches between India, Pakistan, Sri Lanka and Bangladesh. A long term partner for IPL, vRock bags the rights for Asia Cup till 2014.

vRock Mobile has acquired the rights from Nimbus Sports via Offspin Sports & Entertainment thus further strengthening its mobile cricket portfolio in addition to IPL. The rights are applicable across India, Bangladesh and Sri Lanka.

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Nazara brings Archie Comic Strips in Indian languages on mobiles

VAS

nazara-comics-vasMillions of Archie comics fans have a reason to smile extra as Nazara Technologies is introducing the all time favorite Archie comic strips in vernacular languages, for mobile users in India.

You can download Archie comic strips in their choice of language by using your GPRS connection at varied price points from Re.1 per day, Rs.10 per week and Rs.30 per month depending on your operator.

Commenting on the release of Archie’s Comic games, Mr. Nitish Mittersain, CEO, Nazara Technologies said, “Archie comics has not lost its popularity in the last sixty years.

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