Tata Teleservices Limited crosses 75 million wireless subscribers’ mark

ttslTata Teleservices Limited has crossed 75 million wireless subscribers’ milestone. The company has added 2.1 million new wireless subscribers in the month of August 2010 to reach this milestone.  It took Tata Teleservices Limited about five and a half years since the launch of its mobile telephony services in early 2005 to have a total of 76,946,216 subscribers, as on 31 August 2010. Both Tata Teleservices Limited and Tata Teleservices (Maharashtra) Limited have shown a subscriber growth rate of more than 100 per cent in the last 12 months—from 38 million subscribers in July 2009. 

According to Wireless Services Providers' data of July 2010, Tata Teleservices also became 4th-largest-wireless operator in the country with 13.69% of total market share. 

telecom-data-july-2010
“We thank and appreciate every subscriber’s ceaseless faith in us as a transparent, caring and competent telecom services company. Everyone is TTL has complete satisfaction as we look back on the year gone by,” Mr Anil Sardana, Managing Director of Tata Teleservices Limited, said. The introduction of many path-breaking, innovative and pioneering initiates has been the reason behind this success. In fact, the accomplishments and positive customer response have motivated us to raise our benchmarks each time—in keeping with our larger objective of consistently enhancing and improving our standards, and of providing our customers with differentiated and lifestyle-impacting telecom services.”

“With our 3G network rollout plans now at an advanced stage, and a partner like NTT DOCOMO—the world leader in 3G and the development of telecom technology—we look forward to further reinforcement of the Tata DOCOMO brand as one that continues to stand for a refreshingly different telecom experience, one that just doesn’t change the way India communicates, but actually impacts our customers’ very lives and lifestyles.” Mr Deepak Gulati, President of Tata DOCOMO and TTL’s Head of 3G Business, said.

BSNL's Rs. 625 Broadband Plan is now available for all telecom circles

bsnl-broadbandBharat Sanchar Nigam Ltd (BSNL) today announced that its Broadband Plan BB Home Combo UL 625 CS1 will now be available in all the telecom circles. Earlier BB Home Combo UL 625 CS1 was available in Gujarat, Andhra Pradesh, Haryana, Kolkata & Punjab Circles only. This plan provides unlimited download/upload at a bandwidth of 256 Kbps. Alongwith this plan, its subscribers will get Free National and local calls worth Rs. 100 and there will be no Fixed monthly rent for the landline.

Earlier BSNL announced BB Home UL 499, which offers unlimited download/upload at 256 Kbps. The difference between these two plans is that - while BB Home Combo UL 625 CS1 is a combo plan and its users do not have to incur any additional charges for landline, but in case of BB Home UL 499, users need to choose between various landline plans available for BSNL customers and charges of these landline plans will be in addition to the Fixed Charges of Rs. 499 Plan.

Tata Docomo Introduces "Pay for 30 seconds and next 30 seconds free" pack in Maharashtra & Goa

tata-docomo-new-look-logoTata Docomo has introduced the concept of "Pay for 30 seconds and next 30 seconds free" after launching almost similar offers in other circles. Its been more than a year since the launch of Tata Docomo in Maharashtra and we have experienced some best offers from this young provider. This time Tata Docomo has introduced an offer wherein all local calls made to any network will be chargeable for first 30 seconds, next 30 seconds will be absolutely free. This cycle will continue until you disconnect the call. So precisely the effective call charge will be 30 paise/minute.
Following are the details of this offer:
  • Available on FRC 39 (Rs.39) for new customers
  • Available on special recharge of Rs. 32 for existing customers
  • Tariff Validity: 30 days
  • No change in SMS tariff
  • No change in STD tariff
  • 1 paise/sec charged for first 30 seconds , next 30 seconds free.
This scheme could have been better if the tariff validity was somewhere close to 6 months or atleast 3 months. Tata Docomo already has Rs. 49 special voucher for customers in Maharashtra circle which gives all local calls at 1 paise/2 seconds with a validity of 30 days. Thus by paying 17 bucks more the subscriber can avail sure shot 50% discount in tariff irrespective of the call duration. This new scheme will find less buyers unless Tata Docomo increases the tariff validity of this pack.
Mobigyaan will keep you updated as always!!!

Loop Mobile showers Mumbaikars with Ganesh Chaturthi offers

loop-mobile-logo-1Loop Mobile introduced a host of unique mobile offers for its subscribers to add to the festivities of the season beginning with Ganesh Chaturthi. Along a wide range of caller tunes on Ganpati mantras, shloks and wallpapers, subscribers will now also enjoy cost effective calling during the entire festive season to stay connected with their loved ones.

In order to create a perfect blend of devotion and excitement Loop Mobile has introduced ‘GaneshChaturthi’ on its WAP portal @Cafe. From the portal, Loop Mobile subscribers can download colorful Ganesh wallpapers, animations, videos, polytones and true tones of mantras, aartis, bhajans, shlokas, and even dedicate them to their loved ones. To download Ganpati Caller tunes, customers can dial 55666.

 

Continuing with its legacy of providing the best value to customers, Loop Mobile introduced Ganpati special pack for its prepaid subscribers. With just Rs. 64, all Loop Mobile prepaid subscribers can get 2000 Loop Minutes and 2000 local & national SMS with a validity of 7 days.

 Mumbai ka Gang (MKG) offers Loop Mobile subscribers to make all loop calls at 10p, all other mobile calls at 50p for lifetime. The local and national SMS will be charged at 10p and 50p respectively. For new subscribers the recharge denomination is Rs 41 and for existing subscriber it is Rs 4. Existing subs can avail the offer by sending SMS ‘MKG’ to 50505 (charge at Rs. 4). There is a daily rental of Re.1/day.

Vodafone and Radio City presents Dekho Visarjan Aasman Se!!

vodafone-logo-2Vodafone Essar in association with Radio City 91.1FM is once again geared up to connect and strengthen bonds with Mumbaikars by celebrating the city’s most important festival in an exceptional way. Vodafone customers tuning into Radio City 91.1FM can now win a once-in-a-lifetime opportunity to watch the Ganpati Visarjan from a helicopter!

Radio City 91.1FM in association with the Mumbai Circle of Vodafone Essar is running the Dekho Visarjan Aasman Se’ competition on radio till September 22nd 2010. If Vodafone customers have a Ganesha Callertune playing on their mobile phones when the Radio City RJ calls, they get to watch the Ganesh Visarjan from a helicopter. Vodafone customers can register for the competition by sending ‘GANESHA’ as a sms to 111 (toll free) and also to set the Ganesha caller tune they can sms ‘GANESHA’ to 55655 (toll free).

The Radio City RJ will randomly call Vodafone customers who have registered for the competition and ask them questions about the festival. Radio City RJs will capture the excitement live on-air during Visarjan days.

Speaking on this unique initiative, Rohit Adya, Chief Executive Officer, Vodafone Essar, Mumbai said,” We are glad to announce the ‘Dekho Visarjan Aasman Se’ competition for the second consecutive year. It is our constant endeavour to strengthen our connect with the people of Mumbai and spread the spiritual fervor of the season through such exciting yet unique initiatives.”

Ms. Apurva Purohit, CEO, Radio City 91.1FM said, “We at Radio City are known for the eclectic and exciting platforms to connect with the listeners. We are extremely glad to partner with Vodafone on “Dekho Visarjan Aasman Se’ competition as it strengthens our bonds with Mumbaikars in true whatte fun style! Last year the listenership was clocked at 29,68,000*…a number which gives us immense faith on the success of this activity and partnership. We are sure that this year too, we will see immense participation and only too happy to give them a chance to get an aerial view of the visarjan once again!”

Vodafone offers its customers a chance to Win a Ride with Lewis Hamilton

vodafone-lewis-hamilton-f1Vodafone has announced the “Hot Laps with Lewis Hamilton” competition for its customers. Winners of this competition will get a once-in-a-lifetime opportunity to experience the exhilaration of being driven by Vodafone McLaren Mercedes driver Lewis Hamilton in a SL 63 AMG Mercedes on the picturesque race track of the Madras Motor Sports Club on September 17, 2010.

This is going to be Lewis Hamilton's third visit to India, enthralling Vodafone customers with cricket fever in Delhi in 2009 and karting mania in Mumbai in 2008. In order to participate, Vodafone customers have the option of either answering questions through a SMS based competition or by posting the fastest time in an online competition being run on the Vodafone India website.

In the SMS competition, customers need to SMS LEWIS to 56565 (toll free) and answer five simple Formula 1 related questions.  Six winners will be picked from Mumbai, Delhi, Hyderabad, Kolkata, Bangalore, Chennai and two from rest of India, respectively. Customers can also participate in an online racing Game Hometown GP on www.vodafone.in to win a hot lap with Lewis.
Competition Details
Hometown GP game
  • Select the circuit
  • Race on the circuit and submit the best lap time
  • Challenge friends
  • Keep check on who is leading the race
  • Fastest racer wins a ride with Lewis Hamilton
SMS competition
  • sms LEWIS to 56565 (toll free)
  • Answer the questions on Formula One correctly
  • Lucky Vodafone customers win Hot Laps with the Vodafone McLaren Mercedes Formula One ™ star in an all expenses paid trip to Chennai

Last date for entries is Monday, September 13th, 2010.
http://www.vodafone.in/vmm/pages/hotlaps.aspx

Watch Champions League T20 on your BSNL Mobile

bsnl-airtel-clt20Beginning from today Champions League T20 will be played for 17 days till 26th September 2010. To promote 'BSNL Live' and BSNL branded 'Hello TV', BSNL has announced that it will provide live streaming of 'Champions League T20' cricket matches for all mobile subscribers of BSNL on WAP portal 'BSNL Live'.

You can watch these T20 matches using any of the 3 plans - Day plan, week plan and entire series plan. You can subscribe for 1 day viewing of CLT20 at Rs. 20, for 1 week subscription you need to shell out Rs. 50 and for whole series subscription you will charged Rs. 125.

We feel that charges are very affordable and if you do not want to miss CLT20 while you are not at home then this is the service you should go for. Kudos to BSNL.

TeleMarketing - What's Your Take ?

do-not-call-telemarketingTrust the Tata folks when they say they commit; and surely they deliver at all the times, without fail. This time, they have released a Press Statement for Tata Teleservices on Unsolicited Voice Calls, in which Mr. AG Rao, TTL’s Chief Technology Officer and Enterprise Business Head said, "It is rather unfortunate that the debate is not aligned to understanding difference between disturbance and nuisance of a telemarketers’ voice calls, vis-à-vis spam e-mail or spam SMS".

The plethora of calls a Mobile User receives on a daily basis by telemarketing companies, most of the times, act as an intrusiveness in their personal lives. Sure, they not only are the sole source of creation of spam, but they also create disturbance which is uncalled for, as against information sharing. For most of us, text & email marketing are acceptable, as we do not reatc to it instantly, but telemarketing through voice calls from credit-cards/insurance companies create nuisance, leading to violation of personal space for subscribers. It's high time, that telecom services understand that it definitely is not on the grounds of 'information sharing' that, this Spam Tele-Marketing can be called for. 

There is altogether a different point of view too. Tele-Marketers feel that there's a "National Do Not Disturb" (NDND) Registry, by help of which, these numbers can be blocked by just sending a sms. They feel that Communication & Selling through Media is not justifiable to be put a stop, on basis of the whose who of our society. For the innumerable stock investors / farmers / bankers, surely receive information with the help of which a lot of information reaches them.

As of now, We all agree that there is a big dis-agreement on the Future of Unsolicited Voice Calls.

However, an intelligent take on the issue would be, to mandatorily implement a proper methodology for registration in the DND Register. Further, definitive steps to be taken so that Spam Calls/ SMS be rather made differentiable and the nuisance can be addressed at every level with everyone. Let's hope so, Tata takes an initiative & educates the world about how to go for it.

S Tel introduces 'Bonus Plus'

s-tel-logoS Tel, introduced 'Bonus Plus', an proposition which drives the concept of recharge more, gain more with every single etop up. S Tel subsribers in Odisha and Himachal Pradesh can now avail additional talk time with any value/denomination within the same month from its start.

Mr. Raj Kumar, Chief Sales and Marketing Officer, S Tel commented, “Starting from today, S Tel customers will enjoy bonus talk time each time they get e top ups. The value of the bonuses range from 5% to 15% of the etop ups value with each recharge during the month offering progressively more talk time. This unique offering is tailored to award more talk time to all our customers who recharge with us more often.” 

Details of Bonus Plus

Frequency of Recharge Bonus Talk Time (% on MRP)
1st recharge 5% more
2nd recharge 7.5% more
3rd recharge
10% more
4th recharge 12.5% more
5th recharge 15% more

Virgin Mobile (GSM) introduces new Prepaid Tariff, STD @ 40 paise (Updated)

virgin-mobile-logo-2Virgin Mobile India, the only national youth focused mobile service brand today announced new tariff which will allow Virgin Mobile customers to call anywhere across India, across any network at a flat rate of 40p/min. This single call rate of 40p/min applies to all local and STD calls made anywhere across India without any conditions in the core offering. The new call rates are applicable across all the 16 GSM circles.

While making the announcement on the launch of this plan, M. A. Madhusudan, Chief Executive Officer, Virgin Mobile India said, “Increasingly Indian Youth is becoming more mobile as they are moving out of their homes in their quest for a better education, career & a better quality of life. Contrary to popular perception our category insights suggest that 21-25 year olds have 20% higher STD usage compared to the ones above 25 years of the age group. Thus there was a need for a compelling long distance proposition. To capitalize on this opportunity we are delighted to offer, India’s friendliest GSM prepaid tariff plan at 40P/Min calling across networks anywhere in India.”

Commenting on the competitive environment he added “With the launch of this plan, we are once again reiterating our core value simplicity, by removing fine print or conditions in our offering. This 40P/Min pricing across all networks comes with no riders of additional packs or Daily charge or Capping on usage, so that our customers can talk to their heart’s content with their loved ones.”

HIGHLIGHTS OF STD@ 40P plan
  • E-recharge of Rs. 69
  • Tariff Validity of 1 year
  • All STD & local calls only @ 40p/min.
  • No extra packs, No daily rental
  • First 2 Local sms of the day charged at 50 paise, 250 local sms free thereafter.
  • First 2 National sms of the day charged at 50 paise, 250 National sms free thereafrer.

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