Reliance Mobile and RIM introduce BlackBerry Tour in India
- Category: Reliance Mobile
- Wednesday, 07 October 2009 21:13
- by Puneet Jain
Reliance Mobile and Research In Motion (RIM) today announced the BlackBerry Tour smartphone for Reliance's CDMA customers. The BlackBerry Tour smartphone is a 3G-enabled smartphone. It features international roaming support to help users stay in touch whether they travel around the corner or around the world. The BlackBerry Tour is a feature packed and high refined smartphone, and it will be available nationally from October 12th for Rs 27990. As a special promotion from Reliance Mobile for pre-booking customers, users will be able to enjoy two months of free BlackBerry Internet Service on Reliance Mobile's CDMA network. Customers can pre-book the BlackBerry Tour from October 7, 2009. Promotional offer valid until October 31, 2009With the launch of the BlackBerry Tour, Reliance Mobile has expanded its portfolio of BlackBerry smartphones, which include the BlackBerry Curve 8330, BlackBerry Pearl 8130, BlackBerry 8703 and BlackBerry 8830 for its CDMA network, as well as the BlackBerry Curve 8900 and BlackBerry Pearl 8110 for its GSM network. The company also plans to roll out the BlackBerry Tour to its GSM customers soon.
The BlackBerry Tour smartphone from Reliance Mobile features a chic black finish with chrome highlights surrounding its sleek design. It measures 112mm x 62mm x 14.2mm (L X W X D) and weighs just 130g. It includes a large, easy-to-use, full-QWERTY keyboard in addition to its large (2.44") bright display (480 x 360 resolution at 245 ppi), which delivers the highest resolution available on a BlackBerry smartphone and displays pictures, web pages and videos with incredible clarity.
Other key features of the BlackBerry Tour smartphone include:
- 3.2 MP camera with flash, variable zoom, image stabilization, autofocus and video recording (Video recording requires microSD card, which may be sold separately)
- Full HTML web browser, including support for streaming audio and video (RTSP)
- Advanced media player for videos, pictures and music, a 3.5 mm stereo headset jack and support for the Bluetooth Stereo Audio Profile (A2DP/AVCRP)
- 256MB Flash memory
- Expandable memory via hot swappable microSD/SDHC memory card slot, supporting up to 16 GB cards today and expected to support next generation 32GB cards when available
- Built-in GPS with support for geotagging and other location based applications and services
- BlackBerry Media Sync, which allows customers to quickly and easily synch music from iTunes and Windows Media Player with the smartphone (Certain music files may not be supported, including files that contain digital rights management technologies)
- Premium phone features including voice activated dialing, enhanced background noise cancellation, a low-distortion speakerphone, and Bluetooth (2.0) support for hands-free headsets, car kits, stereo headsets and other Bluetooth peripherals
- Preloaded DataViz Documents to Go allowing users to edit Microsoft Word, Excel and PowerPoint files directly on the handset
- Easy mobile access to Facebook and MySpace, as well as popular instant messaging services including Yahoo! Messenger, AIM, Google Talk, Windows Live Messenger and BlackBerry Messenger
- BlackBerry Internet Service support, allowing access to up to 10 supported personal and corporate email accounts, including most popular ISP email accounts
- BlackBerry Enterprise Server support, which provides advanced security and IT administration features within IBM Lotus Domino, Microsoft Exchange and Novell GroupWise environments
- Removable and rechargeable 1400 mAhr battery for 5 hours of talk time and 14 days of standby time
Reliance launches Simply Reliance Plan - All Calls and SMSes at 50p
- Category: Reliance Mobile
- Monday, 05 October 2009 17:39
- by Puneet Jain
Reliance Communications unveils a bold new plan that will ignite the next revolutionary phase of growth and innovation in the Indian market. The company is rolling out a first of its kind plan called Simply Reliance Plan on its CDMA and GSM networks. Reliance Communications has rolled-out the Simply Reliance Plan nationally for both prepaid and postpaid customers. The Simply Reliance Plan offers one single rate of 50 paise per minute across India. To avail this Simply Reliance Plan, existing or new prepaid customers have to purchase one time special tariff voucher for Rs.48 to enjoy lifetime validity. Incidentally, most of the competitive tariff plans launched in the market recently, have not been offered to the post-paid customers in India. However, postpaid users too can now avail this Simply Reliance plan and enjoy the same single rate of 50 paise per min with monthly subscription fee of Rs. 99.The single rate of 50 paise per minute applies to :
- all local calls
- all STD calls
- to any mobile CDMA or GSM or Landline from anywhere in India
- all incoming and outgoing calls while roaming
- anytime of the day or night
- all SMSes – local or national
- without any monthly charges for prepaid
Commenting on the new ground-breaking initiative, Mr. Anil Dhirubhai Ambani, Chairman, Reliance Communications said,
"Reliance pioneered the mobile revolution making calls cheaper than a postcard in 2005. In another game changing move today, Reliance brings a billion Indians closer to each other, with one single rate for all local and STD calls, to any mobile or landline network, anytime, anywhere in India, without any conditions or restrictions. Once again, Reliance has set new standards, offering unbelievable and never-before savings to a billion Indians.”
"Reliance pioneered the mobile revolution making calls cheaper than a postcard in 2005. In another game changing move today, Reliance brings a billion Indians closer to each other, with one single rate for all local and STD calls, to any mobile or landline network, anytime, anywhere in India, without any conditions or restrictions. Once again, Reliance has set new standards, offering unbelievable and never-before savings to a billion Indians.”
Revolutionary Value-Driven Proposition of Reliance Simple Plan
|
Product Offering |
Competitive Offerings Average Call Rate |
Reliance Simple Plan Call Rate |
Value Benefit of Reliance Simple Plan over Market Offering (%) |
|
Local Call |
Re 1 |
50p
|
50% |
|
Local Call (with Monthly Pack / Rental) |
60p to 75p |
17% to 33% |
|
|
STD Call |
Rs 1.50 |
67% |
|
|
STD Call (with Monthly Pack / Rental) |
75p |
33% |
|
|
SMS – Local |
Re 1 |
50% |
|
|
SMS – National |
Rs 1.50 |
67% |
|
|
Roaming – Incoming |
Re 1 |
50% |
|
|
Roaming – Outgoing |
Rs 1.50 |
67% |
|
|
Post-Paid Call Rates |
Not Covered |
100% |
RCom offers 200 MB at Rs 95 for Windows Mobile Users
- Category: Reliance Mobile
- Thursday, 01 October 2009 10:42
- by Puneet Jain
Reliance Communications & Microsoft have entered into a strategic partnership to offer Windows Mobile Solution on Reliance’s wireless networks. According to this agreement, Microsoft will offer its productivity solutions to Reliance customers including push email support, chat, photo-sharing, content back-up and other applications. The company will offer Microsoft’s Windows Mobile Solution as part of its post-paid and pre-paid offerings on its networks.Reliance is leveraging its tie-up with Microsoft for Windows Mobile Solution by offering attractive data packages on the entire range of Windows Mobile phones. As part of the Windows Mobile solutions roll-out, Reliance Communications is introducing a special data plan offering a data download of 200MB for just Rs 95/month exclusively to Reliance Mobile customers using Windows Mobile phones. This data plan by Reliance offers double the value proposition as compared to any other product in the market.
Reliance Mobile GSM launches STD @ 39p/min Pack
- Category: Reliance Mobile
- Thursday, 24 September 2009 19:09
- by Puneet Jain
Competition in Indian Telecom Market is really heating up. Few days back Airtel announced scheme which offered its users Airtel to Airtel calls @ 50p/min. To counter that Reliance Mobile GSM today announced the launch of its new STD-special Standard Tariff Voucher offering it’s new and existing GSM users the benefit of making STD calls to any network @ 39p/min, (Do read that carefully its 39 p/min is for calling any network and not only R2R) while giving a total of 100 minutes’ talk time on e-recharge. This Pack is available for Reliance GSM subscribers of Delhi-NCR Circle.This unique STD pack is designed for Reliance Mobile GSM subscribers considering the high STD usage during festive seasons and will be available at a minimal cost of Rs. 39 carrying a validity of 30 days from the date of recharge.
Commenting on the launch of the STV Mr. Sanjeev Govil, Circle Head – Delhi, Reliance Communications, said “The launch of this STV offering unique prices for STD callers is part of Reliance Mobile's ongoing effort to provide its subscribers an exceptional mobile experience across India. We have always striven to give the best value to our customers and STD @39p/min is yet another step in this direction.”
Reliance (GSM) announces 8 series Mobile Number in Karnataka
- Category: Reliance Mobile
- Thursday, 24 September 2009 17:15
- by Puneet Jain
Reliance Communications has announced the mobile number series beginning with “8” for Karnataka Circle.The Department of Telecommunications has recently allotted the series to Reliance Communications, Karnataka circle. The new number series beginning with 8088 will be available exclusively under Reliance GSM service in Karnataka. Hitherto, the customers were provisioned with the numbers beginning with 9 series. Reliance Communications is offering the “8” series on both its pre-paid and post-paid platforms across its GSM network in Karnataka.Announcing the roll-out of its “8” series, Mr Rupak Agarwal, Karnataka Circle Head, Reliance Communications said, “We are proud to be allotted the new number series beginning with 8088”.It is a special feeling to have a number beginning with 8 which is commonly associated with the STD code of Bangalore. We are sure that the new 8088 series will help our customers differentiate our services in a crowded 9 series market and provide the necessary innovative value.” He added
Reliance had already announced the mobile number series beginning with 8 for Delhi-NCR Circle and Maharashtra & Goa Circle.
Reliance (Andhra Pradesh) launches Indrajalam Pack
- Category: Reliance Mobile
- Thursday, 24 September 2009 14:29
- by Puneet Jain
Reliance Communications has recently launched a unique product “Indrajalam Pack FRC 146” for all its CDMA prepaid subscribers in Andhra Pradesh. The new product priced at Rs 146 will offer talktime of Rs 150 (Rs. 50 per month for 3 months). This offer will allow subscribers to call all local Reliance to Reliance calls at 10 paisa /min, 50 Paisa to other local calls for 90 days. This product will provide a variety of benefits in single offering on CDMA without having to take the hassle of any special tariff voucher or additional top-up recharge. This product has been launched keeping in view the communication needs of rural subscribers across Andhra Pradesh.True to the spirits of Reliance Communications, this offer is designed to bring in the best value for money and certainly adds an exciting variety to the wide bouquet of offerings in CDMA portfolio”. This new product is in line with the consistent efforts of Reliance Communications towards providing the best value-for-money products and services to Reliance Mobile customers.
Reliance Mobile introduces Job Search
- Category: Reliance Mobile
- Saturday, 19 September 2009 10:14
- by Puneet Jain
Reliance Mobile has launched a Job service on R-World, its VAS platform. The uniqueness of this job search service is that instead of focusing on white-collar employment seekers, Reliance Mobile is focussed on the hugely potential yet vastly untapped informal jobs market. The company has tied-up with Babajob.com (Earlier Idea also launched similar service). Reliance Mobile’s job search service can be accessed through R-World.Reliance Mobile's job service offers Employers an easy access to reachable candidates and allows them to reach job seekers who often lack web access and hence better job opportunities. The advantages that Reliance Mobile's job service offers to job seekers is access to better jobs that offer considerably higher remuneration closer to home and better timings. Additionally, it offers rural users information about jobs in their districts as well as often higher paying jobs in nearby cities.
Through this service, Reliance Mobile is targeting a vast base of job seekers who are not computer literate as well as not qualified for jobs that get advertised on well-known job portals. These are typically low ARPU customers who would see rational sense to pay for mobile services that can improve their livelihoods. Babajob had undertaken a pilot project in Karnataka. The pilot project resulted in 2.4% conversions from over 100,000 low-ARPU users.
Currently, the informal job market comprises of over 138 million jobs seekers in India looking for blue-collar or odd jobs. It is expected to grow to over 220 million seekers by 2012. The informal job search through mobile market size is expected to touch Rs 6500 crore by 2012. Reliance Mobile is targeting nearly 12% share of this market.
Commenting on the new service, Mr Krishna Durbha, Head – VAS, Reliance Communications said, “This is is a scalable, replicable solution which will connect computer/voice-based employers to job-seekers with mobile phones. We see major usage of this service in Tier 3 and rural locations. This service will enable informal job seekers to find lucrative employment opportunities at a click of a single button. We are currently launching this job search service in 5 languages - Hindi, Telugu, Kannada, Tamil & English. We plan to go live with additional languages within the next one month.”
Reliance GSM has launched New “8” Mobile Number Series in Delhi-NCR
- Category: Reliance Mobile
- Friday, 18 September 2009 18:31
- by Puneet Jain
Reliance Mobile is rolling out its new mobile number series beginning with '8' in the Delhi-NCR circle. This makes Reliance Mobile India’s first GSM operator to roll-out the new mobile number series starting with “8” in Delhi-NCR region. For over 15 years, India has been using mobile numbers starting with ‘9xxxxxxxx’. Reliance is opening its new GSM mobile ‘8010xxxxxx’ number series for its Delhi subscribers. Reliance Communications is offering the numbers with “8” series on both its pre-paid and post-paid platforms across its GSM network.Reliance Mobile’s new 8 series will be available across multi brand outlets in Delhi-NCR region including Reliance Mobile Stores and Reliance World stores.
Announcing the launch of the '8' series, Mr. C S Rana, Regional Head – Delhi, Haryana & Rajasthan said “Reliance has always taken pride in pioneering and meeting exceedingly high customer value expectations. Now, we take pleasure in providing a completely new number series to customers. New series numbers are now readily available at retail outlets including Reliance Web Worlds & Reliance Mobile Stores. Customers have an option to pick the numbers of their choice. Adding to our customers’ mobile experience, we would shortly be announcing the mechanism for providing preferred numbers to our customers”.
DOT allots 8055 series to Reliance Communications for Maharashtra & Goa
- Category: Reliance Mobile
- Sunday, 13 September 2009 10:21
- by Priya
Department of Telecommunications (DOT) has allotted Reliance Communication a brand new number series 8055 in the Rest of Maharashtra (including Goa) circle. The company is rolling out these numbers in the Rest of Maharastra circle under the unique name of "BOSS". This is for the first time that Reliance Communications is rolling out the mobile series beginning with 8.Reliance Communications is offering the BOSS series on both its pre-paid and post-paid platforms across its GSM network. Customers across Maharastra and Goa can purchase unique numbers from the BOSS series by sending an sms as "BOSS" followed by the remaining 6 digits of their choice to 567678. Depending on the availability; the selected number of choice will be blocked and a reference code will be provided to the customer.A new customer has to purchase a new Reliance Mobile GSM number along with Rs 80 National Calling Card (NCC) recharge and SMS back their reference number to activate their preferred choice of number. An existing Reliance GSM customer can avail this unique opportunity of having a preferred number in the BOSS series by following this process but without requiring to buy a new connection.
Announcing the roll-out of its BOSS series at a press conference in Pune, Mr Ravi Santhanam, Circle CEO - Wireless Business, Maharashtra & Goa, Reliance Communications, said, "Reliance Communications has launched its GSM services across Mahrastra & Goa and has received a tremendous response from the subscribers in the circle. Our new BOSS series reflects the unique success of Reliance Mobile brand in this circle. As part of the roll-out of '8055' Boss series, we will offer our customers in Maharastra and Goa an equal opportunity to purchase their choice of number by sending an SMS. This is the first time we are offering our customers an option to choose their preferred number. This is in line with our company's thrust to offer best-in-class mobile services to its customers across the country."
Reliance Mobile launches BIGMaps on GSM Network
- Category: Reliance Mobile
- Friday, 11 September 2009 14:35
- by Puneet Jain
Reliance Mobile has launched BIGMaps service on its GSM network. Reliance Communications is the first telecom operator to offer BIGMaps service. The BIGMaps service allows search across Business, Directions, Events and Movies by organising local information on a pan-India basis. At present it’s available on mobile through SMS, WAP and downloads. Plans are afoot to offer the service through internet in the near future.With the launch of BIGMaps service, Reliance Mobile intends to offer world-class local search platform for India with maps data across 15 zoom levels and real time landmark based routing.
Once public beta is opened on web, the platform will allow rich mobile-web experience leveraging on the best in class maps and geo-coded yellow pages information for India. BIGMaps service is available on RWorld for download and WAP search.
ions.
BIGMaps a Mumbai based start-up. It aims to organize local information on India. The platform is built using open source technologies and leverages the best maps and geo-coded yellow pages data for India.