Reliance Mobile GSM launches STD @ 39p/min Pack

reliance gsm mobileCompetition in Indian Telecom Market is really heating up. Few days back Airtel announced scheme which offered its users Airtel to Airtel calls @ 50p/min. To counter that Reliance Mobile GSM today announced the launch of its new STD-special Standard Tariff Voucher offering it’s new and existing GSM users the benefit of making STD calls to any network @ 39p/min, (Do read that carefully its 39 p/min is for calling any network and not only R2R) while giving a total of 100 minutes’ talk time on e-recharge. This Pack is available for Reliance GSM subscribers of Delhi-NCR Circle.

This unique STD pack is designed for Reliance Mobile GSM subscribers considering the high STD usage during festive seasons and will be available at a minimal cost of Rs. 39 carrying a validity of 30 days from the date of recharge.

Commenting on the launch of the STV Mr. Sanjeev Govil, Circle Head – Delhi, Reliance Communications, said “The launch of this STV offering unique prices for STD callers is part of Reliance Mobile's ongoing effort to provide its subscribers an exceptional mobile experience across India. We have always striven to give the best value to our customers and STD @39p/min is yet another step in this direction.”

Reliance (GSM) announces 8 series Mobile Number in Karnataka

reliance-8-no-seriesReliance Communications has announced the mobile number series beginning with “8” for Karnataka Circle.The Department of Telecommunications has recently allotted the series to Reliance Communications, Karnataka circle. The new number series beginning with 8088 will be available exclusively under Reliance GSM service in Karnataka. Hitherto, the customers were provisioned with the numbers beginning with 9 series.  Reliance Communications is offering the “8” series on both its pre-paid and post-paid platforms across its GSM network in Karnataka.

Announcing the roll-out of its “8” series, Mr Rupak Agarwal, Karnataka Circle Head, Reliance Communications said, “We are proud to be allotted the new number series beginning with 8088”.It is a special feeling to have a number beginning with 8 which is commonly associated with the STD code of Bangalore. We are sure that the new 8088 series will help our customers differentiate our services in a crowded 9 series market and provide the necessary innovative value.” He added
Reliance had already announced the mobile number series beginning with 8 for Delhi-NCR Circle and Maharashtra & Goa Circle.

Reliance (Andhra Pradesh) launches Indrajalam Pack

reliance mobileReliance Communications has recently launched a unique product “Indrajalam Pack FRC 146” for all its CDMA prepaid subscribers in Andhra Pradesh.  The new product priced at Rs 146 will offer talktime of Rs 150 (Rs. 50 per month for 3 months). This offer will allow subscribers to call all local Reliance to Reliance calls at 10 paisa /min, 50 Paisa to other local calls for 90 days. This product will provide a variety of benefits in single offering on CDMA without having to take the hassle of any special tariff voucher or additional top-up recharge.

This product has been launched keeping in view the communication needs of rural subscribers across Andhra Pradesh.True to the spirits of Reliance Communications, this offer is designed to bring in the best value for money and certainly adds an exciting variety to the wide bouquet of offerings in CDMA portfolio”. This new product is in line with the consistent efforts of Reliance Communications towards providing the best value-for-money products and services to Reliance Mobile customers.

Reliance Mobile introduces Job Search

reliance-babajobReliance Mobile has launched a Job service on R-World, its VAS platform. The uniqueness of this job search service is that instead of focusing on white-collar employment seekers, Reliance Mobile is focussed on the hugely potential yet vastly untapped informal jobs market. The company has tied-up with Babajob.com (Earlier Idea also launched similar service). Reliance Mobile’s job search service can be accessed through R-World.

Reliance Mobile's job service offers Employers an easy access to reachable candidates and allows them to reach job seekers who often lack web access and hence better job opportunities. The advantages that Reliance Mobile's job service offers to job seekers is access to better jobs that offer considerably higher remuneration closer to home and better timings. Additionally, it offers rural users information about jobs in their districts as well as often higher paying jobs in nearby cities.

Through this service, Reliance Mobile is targeting a vast base of job seekers who are not computer literate as well as not qualified for jobs that get advertised on well-known job portals.  These are typically low ARPU customers who would see rational sense to pay for mobile services that can improve their livelihoods. Babajob had undertaken a pilot project in Karnataka. The pilot project resulted in 2.4% conversions from over 100,000 low-ARPU users.

Currently, the informal job market comprises of over 138 million jobs seekers in India looking for blue-collar or odd jobs. It is expected to grow to over 220 million seekers by 2012. The informal job search through mobile market size is expected to touch Rs 6500 crore by 2012. Reliance Mobile is targeting nearly 12% share of this market.

Commenting on the new service, Mr Krishna Durbha, Head – VAS, Reliance Communications said, “This is is a scalable, replicable solution which will connect computer/voice-based employers to job-seekers with mobile phones. We see major usage of this service in Tier 3 and rural locations. This service will enable informal job seekers to find lucrative employment opportunities at a click of a single button. We are currently launching this job search service in 5 languages - Hindi, Telugu, Kannada, Tamil & English. We plan to go live with additional languages within the next one month.”

Reliance GSM has launched New “8” Mobile Number Series in Delhi-NCR

reliance-8-number-seriesReliance Mobile is rolling out its new mobile number series beginning with '8' in the Delhi-NCR circle. This makes Reliance Mobile India’s first GSM operator to roll-out the new mobile number series starting with “8” in Delhi-NCR region.  For over 15 years, India has been using mobile numbers starting with ‘9xxxxxxxx’. Reliance is opening its new GSM mobile ‘8010xxxxxx’ number series for its Delhi subscribers.

Reliance Communications is offering the numbers with “8” series on both its pre-paid and post-paid platforms across its GSM network.Reliance Mobile’s new 8 series will be available across multi brand outlets in Delhi-NCR region including Reliance Mobile Stores and Reliance World stores.

Announcing the launch of the '8' series, Mr. C S Rana, Regional Head – Delhi, Haryana & Rajasthan said “Reliance has always taken pride in pioneering and meeting exceedingly high customer value expectations. Now,  we take pleasure in providing a completely new number series to customers.  New series numbers are now readily available at retail outlets including  Reliance Web Worlds & Reliance Mobile Stores. Customers have an option to  pick the numbers of their choice. Adding to our customers’ mobile experience, we would shortly be announcing the mechanism for providing preferred numbers to our customers”.

DOT allots 8055 series to Reliance Communications for Maharashtra & Goa

reliance mobileDepartment of Telecommunications (DOT) has allotted Reliance Communication a brand new number series 8055 in the Rest of Maharashtra (including Goa) circle. The company is rolling out these numbers in the Rest of Maharastra circle under the unique name of "BOSS". This is for the first time that Reliance Communications is rolling out the mobile series beginning with 8.

Reliance Communications is offering the BOSS series on both its pre-paid and post-paid platforms across its GSM network. Customers across Maharastra and Goa can purchase unique numbers from the BOSS series by sending an sms as "BOSS" followed by the remaining 6 digits of their choice to 567678. Depending on the availability; the selected number of choice will be blocked and a reference code will be provided to the customer.A new customer has to purchase a new Reliance Mobile GSM number along with Rs 80 National Calling Card (NCC) recharge and SMS back their reference number to activate their preferred choice of number. An existing Reliance GSM customer can avail this unique opportunity of having a preferred number in the BOSS series by following this process but without requiring to buy a new connection.

Announcing the roll-out of its BOSS series at a press conference in Pune, Mr Ravi Santhanam, Circle CEO - Wireless Business, Maharashtra & Goa, Reliance Communications, said, "Reliance Communications has launched its GSM services across Mahrastra & Goa and has received a tremendous response from the subscribers in the circle. Our new BOSS series reflects the unique success of Reliance Mobile brand in this circle. As part of the roll-out of '8055' Boss series, we will offer our customers in Maharastra and Goa an equal opportunity to purchase their choice of number by sending an SMS. This is the first time we are offering our customers an option to choose their preferred number. This is in line with our company's thrust to offer best-in-class mobile services to its customers across the country."

Reliance Mobile launches BIGMaps on GSM Network

reliance bigmapsReliance Mobile has launched BIGMaps service on its GSM network. Reliance Communications is the first telecom operator to offer BIGMaps service. The BIGMaps service allows search across Business, Directions, Events and Movies by organising local information on a pan-India basis. At present it’s available on mobile through SMS, WAP and downloads. Plans are afoot to offer the service through internet in the near future.

With the launch of BIGMaps service, Reliance Mobile intends to offer world-class local search platform for India with maps data across 15 zoom levels and real time landmark based routing.

Once public beta is opened on web, the platform will allow rich mobile-web experience leveraging on the best in class maps and geo-coded yellow pages information for India. BIGMaps service is available on RWorld for download and WAP search.
ions.

BIGMaps a Mumbai based start-up. It aims to organize local information on India. The platform is built using open source technologies and leverages the best maps and geo-coded yellow pages data for India.

Reliance GSM launches Promotional Pack 999

reliance 999 planReliance GSM has introduced Promotional Pack 999 as part of our Navratri Pooja/ Dussehra Promotion. With the recharge of 999 Pack, a subscriber will get following benefits

Triple Benefits on Triple Nine -

- 999 Local Minutes - Both Onnet and Offnet.
- 999 STD Minutes - Both Onnet and Offnet.
- 999 SMS - Both Local and National.
- At a MRP of Rs. 999, a customer gets effective value worth Rs. 4000. [ (999  x 1) + (999 x 1.5) + (999 x 1.5) = 4000]

All Minutes and SMS are valid for 30 days.

Availability - 999 promo pack is available on e-recharge with immediate effect till 30th Sep '09, for GSM Prepaid Mobile customers of all RGSM circles - TN, Chennai, Kerala, Karnataka, AP, Mumbai, Maharashtra, Gujarat, Rajasthan, Delhi, Punjab, Haryana, J&K, UP-East and UP-West.

Reliance (Karnataka) GSM launches STD Packs

reliance mobileReliance Communications has announced the launch of a tailor made STD product for its prepaid GSM subscribers in Karnataka. The STD pack is available in different denominations of Rs 22, Rs 40, Rs 45, Rs 145 & Rs 285, including Rs 75.  While the call charges are as low as 50 paise/min in Rs 75 pack, they are even lower at 48 paisa / min with higher denominations of Rs 145 & Rs 285. The validity for the STD packs varies from 7 days to 30 days.

This offer is available on e-recharge till further announcement and is exclusively announced to add joy for the occasion of festive season.

Reliance GSM - STV for Kolkata at just Rs.18

Reliance Mobile (Smart GSM) Kolkata has introduced a New Special Tariff Voucher of Rs.18 for Kolkata. It seems though Reliance doesn't want to lag behind others and are much re-enforsed to join the tariff war unlike other operators in state. This special voucher will enable a Reliance customer to make lower calls from R2R for a year. The new STV @ Rs.18 is for the prepaid segment and has a validity of one year and offers local R2R calls @ 25p/min. Charges for local calls to other phones are 50p/min and STD costs Rs.1.20/min.Local SMS will cost Re.1 and for sending National SMS customer has to bear Rs.1.50. Along with this it also offers Night calling facility @ 10p/min within its own network between 11PM-6AM and this STV can be clubbed with other plans also.
I say this is the most cheapest plan available for making R2R calls and that too the plan is valid for a year. So customers can enjoy 365 days of calling at just 25p/min during the day and 10p/min at night. The wind doesn't stop here.. Local charges are slashed to 50p/min and gives the freedom to call any phone and the whole tariff costs just Rs.18. Wow..!! Reliance users should get a hold of this.

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