MNP: Over 14 lakh subscribers opted for Idea Cellular by the end of October 2011

We have recieved the latest MNP data available from one our sources and according to it Idea Cellular leads MNP Charts as on 31st October 2011. I already mentioned in one of my earlier posts that the numero uno position of Idea Cellular surprised me, their consistency leads me to think either they are offering really good services or Idea Sirjee ad campaings have gone down really well with a large number of people who opted to port out.

MNP new
Idea Cellular is closely followed by Vodafone. Other gainers of MNP are Airtel, Aircel, Loop Mobile, BSNL's CDMA services.

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MNP requests account a total of 2% of total Mobile customers in India

It seems that Mobile number portability (MNP) in India has been a complete failure. The number of requests received for MNP since November 2010 (launch date) has been 18.1 million till the month of August 2011. This accounts to just 2% of India's wireless base of 865.71 million.

MNP new
The 2% of MNP requests in India are said to be the lowest in the world. The months of March and August saw numbers fluctuate in from 2 to 2.6 million per month.

Surprisingly, most of the requests include shifting to bigger operators instead of smaller and new entrants. In other countries customers move from large operators to new entrants due to bad service or high call rates. This suggests that customers of new entrants are actually concerned that some of these licences could be cancelled owing to legal complications, or that they dislike their service/customer care or prices, and are therefore moving to safer bets such as Airtel, Vodafone, and Idea.

Even with a total of 97% subscribers on pre-paid plans, MNP has not been beneficial and has not met with its goals.

Source

Mobile Number Portability reaches 155 Lakh customers

MNP new
Mobile Number Portability (MNP) which was launched pan-India on January 20 this year has seen about 155 lakh customers changing their mobile operator till the end of July 2011.

According to the official press release from the Telecom Regulatory Authority of India about 155.48 lakh (15.55 million) customers have opted for MNP till the end of July. Gujarat received the maximum requests with 15.51 lakh people changing their operator, followed by Maharashtra and Andhra Pradesh adding 12.61 lakh and 11.66 lakh customer requests respectively.

Are you satisfied with your current operator?

Click here for the full report by TRAI.

Gujarat leads in the number of MNP requests

MNP-1
With Mobile Number Portability (MNP) available all over India, mobile phone users now have the flexibility of choosing their telecom operator. The state having the highest number of MNP requests since its official launch is Gujarat.

According to the data released by Telecom Regulatory Authority of India (TRAI), 85.40 lakh mobile phone users applied for MNP in the country as on April 30, 2011. Of these, maximum requests 8.34 lakh came from Gujarat. In March 2011, 6.17 lakh users in Gujarat sought change in numbers out of 64.23 lakh requests from across the country. After Gujarat, mobile phone users in Rajasthan have made the maximum portability requests at 7.10 lakh followed by Karnataka (6.63 lakh) and Tamil Nadu (6.41 lakh).

Vodafone has been the leading telecom operator that received the highest MNP requests. Rajesh Dongre, chief operating officer, Vodafone Essar, said, "The only reason Gujarat tops the MNP request list is because the Gujarati customer is a far more value-seeking subscriber".

Source

Mobile Number Portability reaches 10 million customers


MNP-1Mobile Number Portability (MNP) is catching up fast. An official in sector regulator at TRAI said that the number of cell phone users who have opted for MNP has reached the 10 million mark in about four-and-a-half months since its launch.

The Trai official also said that about 100,000 cellphone users were availing this facility. The official quoted above added that each day nearly 100,000 subscribers were putting in requests to use this service

Vodafone has recorded a net gain of 591,600 new customers followed by Idea Cellular (590,343) and Bharti Airtel (563,460).  Reliance Communications has been the largest loser whose net loss of over 1 million customers. The company has lost customers in both CDMA and GSM networks.

Source

Mobile Number Portability growing strong with over 64 Lakh requests

MNP-1The Mobile Number Portability (MNP) service was officially launched all over India in January 2011 by Prime Minister Manmohan Singh enabling mobile phone users to change their mobile operators without having to change their mobile numbers. Since then a total of 64.23 lakh requests for MNP have been reported by the end of March 2011.

The highest number of MNP requests was seen from the state of Gujarat with 6.17 lakh followed by Rajasthan with 5.49 lakh. The lowest MNP was seen from Jammu and Kashmir which included only 1.8 lakh requests.

Here is a Zone-wise table showing the number MNC requests in each state:

Trai_march_5_500

MNP Wars : Reliance losing the MNP Battle (Complete details of MNP : January 2011)

MNP-2We recently published an article mentioning that Vodafone is leading the MNP battle. Today, we are sharing statistics of who is loosing and who is winning the MNP war. To begin with, as we mentioned in our earlier article, Vadafone is currently on Top of MNP Charts and Reliance Communications is at the bottom. Surprisingly newly launched operators- Uninor and Videocon  have been able get 5th and 6th spot.

Here are the complete details.

Mobile Number Portability Data January 2011 MNP

The subscriber data is as on 31st January 2011

Vodafone India emerges as the winner of Mobile Number Portability

Vodafone
The mobile number portability was finally introduced in India last year and was launched nationwide in January this year. It was speculated that this scheme would be the “game changer” for the telecom industry, however it hasn’t. Only as less as 5 million subscribers, or less than 1 percent of the country's total customers, had opted to switch carriers.


Vodafone India emerged as the winner with the largest number of customers switching to the network. The results were out on Friday which showed a net 192,761 customers switched to India's 3rd largest mobile carrier Vodafone Essar, while sixth-ranked Idea Cellular was next, with net gains of 150,789 customers. India’s top 2 operators, Bharti Airtel gained a net 148,215 customers in MNP, but No. 2 Reliance Communications was a net loser of 306,417customers. 

With 771 million mobile subscribers as of January, India is the world's second-biggest market for mobile services and with monthly additions averaging 19 million in the past one year, it is the world's fastest growing market.

Source

Country-wide MNP requests crossed 38 lakh by the end of February

MNP-2According to a recent report issued by Telecom Regulatory Authority of India, over 38 lakh unsatisfied customers migrated from their existing telecom operators since the implementation of MNP in the country. As per the data reported by the service providers, by the end of February 2011 about 38.33 lakh subscribers have submitted their requests to different service providers for porting their mobile number. Out of these requests around 3.20 lakh pertains to Haryana wherein MNP was implemented from 25th Nov. 2010. In rest of the country, in MNP Zone-I (Northern & Western India) maximum number of requests have been received in Gujarat (3.65 lakh) followed by Rajasthan (3.14 lakh) whereas in MNP Zone-II (Southern &Eastern India) maximum number of requests have been received in Karnataka (3.18 lakh) followed by Tamil Nadu Service area (2.76 lakh).

The status of MNP requests in various service areas is given below:

MNP-data-february-2011 mobile number portability

With around 800 million mobile subscribers in the country only 0.475% opted to move away from their telecom operator. There is a buzz that some operators are not allowing some of their subscribers to port-out, this percentage could have been bit higher, we guess, if that was not the case. TRAI  observed that the primary reasons for rejection of port request are Incorrect Unique Porting Code, Non-completion of 90 days, existing Contractual Obligations and Outstanding Dues. Have you opted for Mobile Number Portability? Do share your MNP experience.

What telecos have to say on Mobile Number Portability (MNP)?

TELECOSMNP has finally arrived after a long delay and subscribers can now change the providers without changing their numbers. We are well aware of the reasons for the delay but now that it has launched, there are many statements coming from the top officials of telecos. Here is what top officials of telecos have to say :



Vsevolod Rozanov, President & CEO, Sistema Shyam Teleservices Ltd (MTS)

"Post MNP, Mobile tariffs will go down further especially if we look at the post-paid customer base. Where as in the pre-paid segment, I doubt a significant change in their tariffs or profitability. At MTS, over the next few days, we are launching a slew of innovative offerings for migrating GSM and CDMA mobile customers across India. We are confident that all these migrating pre-paid and post paid customers, will find all our offers extremely appealing”.

MTS MNP Plan
FRC 13: All local calls at 1 paise/2 seconds for 3 months
SRC 50: Second recharge of 50 offers main balance of Rs. 43 and promo balance of Rs. 32
RC 109: Main balance of Rs. 98 and promo balance of Rs. 11 which equals to Rs. 109. All local calls at 1 paise/2 seconds and 109 free local minutes with a validity of 30 days. Subscriber has the freedom to recharge with RC 109 every month for next 12 months.

The last offer is pretty good for those having a budget around Rs. 100 as it not only offers 109 local minutes but full talktime of Rs. 109 with a tariff of 1 paise/2 seconds.


Samaresh Parida- Director, Strategy, Vodafone Essar
"The choice for MNP for customers will be triggered by a number of factors. Companies that have a strong brand proposition, superior network quality, innovative and differentiated products and services and greater predictability of quality of customer service will have an edge. High value customers are extremely wary of changing to the new lot of service providers that have limited or untested network coverage and quality. We, at Vodafone have made considerable investments in our quality of network and customer service and are geared up with the technology to enable number portability. We have set up a customer care cell to seek feedback with subscribers opting for change. We believe our business and brand proposition backed by the quality of network and customer service, positions us to benefit from MNP.”

Vodafone is currently not offering any MNP plan. No surprise there as we know that Vodafone strongly relies on their network and services to procure subscribers. They were never really in the race to offer competitive tariff.

Airtel
“We are delighted to invite all mobile users to join India's Network - airtel. We welcome you to a network that enjoys the trust of over 150 million customers and the power of a brand which has brought many firsts. These include India’s first Blackberry services, i-Phone, app store with over one lakh applications, Hello tunes - and now mCommerce services aimed at large scale financial inclusion. Our customers enjoy a network which connects over 5000 towns and 4.5 lac villages, offers widest domestic and international roaming, recharge facilities in over 1.5 million retail outlets, a 24x7 customer care and Self Care services. We see MNP as an opportunity for us to share our life enriching services with more and more people.”

Airtel MNP Plan
Airtel has recently announced that it will give some surprise offer to those who migrate to Airtel. This surprise can be additional talktime, free sms or special call rates.
Goto http://www.airtel.in/movetoairtel/ and register with your name and mobile number to get the surprise.


Mr. Rajiv Bawa, EVP, Corporate Affairs, Uninor.
“It’s the day of freedom in the mobile industry today. Customers are finally free to choose as they want. Customers now have real power to make their operators pay attention. This is free and fair competition and we welcome it. We are ready and eager. In Dynamic Pricing, we have a product that stands apart from anything else out there in the market. MNP will now allow prepaid subscribers to get the benefits of upto 60% location and time based discounts on their calls by moving to Uninor. We have a hero product with three virtues – it is unique, it is not easily replicable and it is proven in the market – having been the key driver of our subscriber growth over the past six months. So we will go with Dynamic Pricing and use creative and targeted ways to attract pre-paid subscribers to it. You keep the same number but start getting upto 60% discounts on all your calls – that is a powerful proposition.”

Uninor is currently not offering any MNP plan and it is clearly evident that uninor has nothing to offer other than its "Badalta Discount Plan" which rarely gives discounts more than 20%.

Mr Deepak Gulati, Executive President, Mobility Business Division, Tata Teleservices Limited
“We have been strong advocates of Mobile Number Portability (MNP) for years and welcome the new regime that begins today. This is a beginning of an era which will give new direction to the Indian telecom industry—as a Tata Group company, we have always felt that the power of choice should be left to the customers. Customers should have the right to choose whichever service provider they find the best—and it is up to the operators to provide the best possible services to keep their customers loyal to them. MNP will be a great leveler, because it will liberate telecom users and give them the power of choice. As far as Tata Teleservices Limited is concerned, we are sure our cutting-edge technology and a robust network will help us not only retain our more than 85 million happy and satisfied customers, but also gain the position of operator of choice in the new regime. TTL's MNP strategy will ride strongly on a simple tariff structure and strong customer care and service levels.”

Tata Docomo MNP Plan
Tata Docomo has launched few offers for those who migrate before 31st January 2011.
The sim will carry an initial Talk time of Rs. 10, all Local On-net calls will be charged at 1 paise/2 seconds for 3 months, subscriber can avail 99 local/national sms free for the day after the first sms of the day charged at default rate.
Tata Docomo has also launched a full and extra Talk time offer wherein customers will get full talktime on Rs. 100 and Rs. 200 recharge and Rs. 330 and Rs. 450 talktime on recharge of Rs. 300 and Rs. 400 respectively.

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